Driven by
evidence, powered by technology.
What is Campaign Lab?
Thousands of activists across the UK volunteer their time and energy for campaigns every year. Year in, year out, we use the same campaigning methods and tools we always have, because we think they work.
But as technology changes how we work and live, it will also change how we campaign!
We are a community of politically-minded progressive data scientists, researchers and campaigners who are working together to develop innovative election tools and improve the way we analyse and understand campaigning.
How we work
Innovation
For campaigners the story of politics and technology has often been a fraught one. Tools are often difficult to use or not built with the user in mind.
We invite campaign organisers from across the UK to join us and share their problems and work with our volunteer technologists to help solve them.
Community
Campaign Lab brings together campaigners, developers and data scientists from across the progressive spectrum in regular Hack Days and Hack Nights.
We’re working to build a network of people committed to a new culture of campaign innovation and experimentation.
Research
Our work is based on research and evidence. We are creating a Library of Campaign Experiments. This involves both running experiments (RCTs & A/B Tests), conducting innovative research and summarising the findings of academic papers in a way that makes them more accessible.
Get in touch if you are interested in running an experiment!
Our Network:
Academics
Our research and experiments are guided by a strong network of non-partisan academic experts, helping us design effective studies, develop robust measures, and uphold the high standards of research quality.
Campaigners
Our campaigners ground our work in real-world needs. They bring frontline insight from constituencies on the ground, helping us test and apply tools where they matter most—on the doorstep, in communities, and during elections.
Technologists
Our technologists are the creative engine behind Campaign Lab’s tools. They design, test, and build practical tools for campaigners – drawing on skills from data science, software development, and research. They turn ideas from the field into working prototypes that help the progressive ecosystem campaign more effectively.
Hear from our community:
“I thoroughly enjoyed the hack day as we tackled real-world challenges affecting election campaigns. Collaborating with data scientists, researchers, and developers at Campaign Lab was truly commendable. I found great satisfaction in developing innovative solutions and creating tools that have the potential to reshape the political landscape. What particularly impressed me about Campaign Lab was that it wasn’t solely focused on building solutions; we also engaged in thoughtful discussions and brainstorming sessions. I’m hopeful that our efforts have made a meaningful impact and eagerly anticipate witnessing the positive changes that result.”
Dave,
Hackday attendee
“I volunteered with Campaign Lab to practice my skills with projects that make a positive change, and the community was so friendly and welcoming!”
Lucy,
Volunteer
“Incredibly useful session, and helpful for designing campaigns at a local level. If Labour get into government this will help communities push the agenda for tangible change and communicating this back to wider community. The presentation and discussion focusing on insight and reflection on the infrastructure of decision making in Westminster was clear to understand. Thank you I certainly learnt something.”
Claire,
Training Attendee
Our projects:
In the fourth edition of the Campaign Lab academic series, we welcomed Dr. Lee de Wit, Assistant Professor of Psychology at the University of Cambridge, to explore one of the most urgent challenges in politics today: polarisation. Drawing on Experimental Psychology and Cognitive Neuroscience, and lessons from large-scale UK surveys, Dr. de Wit offered practical […]
- Who's this helpful for: Campaigners, Volunteers
- Who's this helpful for: Campaigners, Journalists, Technologists, Volunteers
Our news:
- Who's this helpful for: Campaigners, Volunteers
Our partners + supporters:
