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Library

The Campaign Lab Library is a growing collection of what we’ve built and learned – from AI tools and field-tested guides to research briefings and campaign resources.

Everything here is made to be useful. Whether you’re running a local campaign, designing an experiment, or just looking for ideas, this is where we publish what might help others across the ecosystem.

Take what you need. Share what you can.

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Reflecting on lessons from Trump’s 2024 victory, a new progressive playbook must focus on mobilising low-turnout voters, building hyperlocal trust, empowering decentralised messengers, creating stronger feedback loops with communities, and embracing continuous experimentation. Research from Campaign Lab shows that local engagement, authentic personal narratives, and grassroots-driven innovation will be key to navigating political volatility and rebuilding democratic trust.
  • Who's this helpful for: Campaigners, Journalists, Technologists, Volunteers
A/B RCT experiment testing if issues with local framing work better than national framing.
  • Who's this helpful for: Campaigners

DATASET: Local Council Candidate Election Data Project date: 1 June 2024 Project link: https://democracyclub.org.uk/data_apis/data/ These file downloads contain a row for each candidate per election. The candidate’s name and party are drawn from the official nomination papers. All other information is added by Democracy Club or our volunteers. This additional information includes geographic data, contact details, […]

  • Who's this helpful for: Campaigners, Journalists, Researchers, Technologists, Volunteers
A digital tool that cut through the noise and presented MPs voting record on key issues in a transparent fashion in the run up to the 2024 election.
  • Who's this helpful for: Campaigners
A tool that converts postcodes to Westminster Constituencies on 2023 boundaries.
  • Who's this helpful for: Campaigners, Technologists
An institutional map of every constituency in Britain.
  • Who's this helpful for: Campaigners, Journalists, Researchers
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