Rep Coach: Training Trade Union Reps with AI

Practice conversations. Build confidence. Organise better. Visit RepCoach → RepCoach is an interactive training tool that helps trade union reps practise tricky conversations — from workplace organising to member recruitment. It simulates real-life scenarios, lets reps explore different responses, and builds confidence in having persuasive, person-to-person dialogue. This tool began as an experiment at one […]

How Digital Campaigning is Shaping Elections – from TikTok to AI

robot hand holding a phone on the tiktok app

Date: 29 January 2025 The way political campaigns operate has changed dramatically with the rise of digital tools. In an episode of the Campaign Lab podcast, Kate Dommett, Professor of Digital Politics at the University of Sheffield, shared her insights into the evolving digital landscape in politics. From TikTok to AI, her analysis of the […]

AI and Campaigning

A practical guide exploring how artificial intelligence is reshaping political campaigning, with clear strategies for using AI tools ethically and effectively.