Do Static Images of Local Issues Outperform Infographic Style Videos in Driving Petition Signatures on Facebook?

Testing if video with facts about a crossing generates more petition signatures than a static image.
What Makes TikTok Tick?

A report that explores over 13,000 videos posted since Rishi Sunak became Prime Minister (October 2022), and provides valuable insights for campaigners, politicians, media analysts, and progressive organisations.