BLOG: After Trump: What Campaign Lessons Might a Trump Victory Offer Progressives?

Reflecting on lessons from Trump’s 2024 victory, a new progressive playbook must focus on mobilising low-turnout voters, building hyperlocal trust, empowering decentralised messengers, creating stronger feedback loops with communities, and embracing continuous experimentation. Research from Campaign Lab shows that local engagement, authentic personal narratives, and grassroots-driven innovation will be key to navigating political volatility and rebuilding democratic trust.
BLOG: Insights from Campaigning in Rural America

Campaigners from the UK and US agreed that hyperlocal, authentic engagement is key to reconnecting with rural and small-town voters.
TOOL: VoteSpeaker AI generated Direct Mails

Tailored political communication, made easy.
TOOL: Local Policy Stats 2024 Election

A tool that used localised statistics to demonstrate public service erosion over the previous government as a means of persuading voters at the last election.
DATASET: Leaflet Data Library

A library of over 8000 leaflets, partially classified by ChatGPT Vision.
TOOL: MP Scorecard for 2024 Election

A digital tool that cut through the noise and presented MPs voting record on key issues in a transparent fashion in the run up to the 2024 election.
TOOL: Conservative Funding Monitor

Immediately see Conservative Party donations sorted by industry to understand the role money plays in politics.